This visual identity project for Rock 105.1 celebrates the raw power and energy of rock music. The combination of dynamic vehicle graphics and cohesive signage creates a strong, unified presence that resonates with the station's audience and reflects the true spirit and rebellious nature of rock. The design features sweeping lines and bold shapes, creating a sense of movement and rhythm that mirrors the pulse of the music. A prominently displayed electric guitar serves as a focal point, drawing attention and reinforcing the station's brand. The use of gray tones against a deep black background creates a sophisticated contrast, while red accents add a touch of edginess and energy.
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